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Journalism & Mass Communication Educator

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Media Storytelling, Curriculum, and the Next 100 Years

Jeremy Harris Lipschultz

Journalism & Mass Communication Educator 2012 67:4, 408-412

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Media Storytelling, Curriculum, and the Next 100 Years

Jeremy Harris Lipschultz

Journalism & Mass Communication Educator 2012 67:4, 408-412

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Media Storytelling, Curriculum, and the Next 100 Years

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Jeremy Harris Lipschultz¹

1University of Nebraska at Omaha, Omaha, NE, USA
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First Published October 15, 2012 Research Article

https://doi.org/10.1177/1077695812462350

Article Information

Volume: 67 issue: 4, page(s): 408-412

Article first published online: October 15, 2012; Issue published: December 1, 2012

Jeremy Harris Lipschultz¹

¹University of Nebraska at Omaha, Omaha, NE, USA

Corresponding Author: Jeremy Harris Lipschultz, University of Nebraska at Omaha, School of Communication, Arts and Sciences Hall 108, 6001 Dodge Street, Omaha, NE 68182-0012, USA Email: jlipschultz@mail.unomaha.edu

Abstract

Journalism as an academic field in the United States has frequently changed and grown through new professions and new industries coming under its umbrella (sometimes but not always driven by technological and/or economic changes) and academic developments such as cultural studies and media studies. But journalism is still rooted in good storytelling, and social scientific and other academic approaches are, and should be, oriented toward developing, testing, and refining theory. Educators, researchers, and practitioners must collaborate more.

Keywords

history, discipline, theory, storytelling, technology

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