Abstract
Using qualitative data, this article investigates women’s experiences in fantasy sports, a context that offers the potential for transformations in the gendered order of traditionally masculinized athletic environments by blurring the distinctions between real and virtual, combining active production and passive consumption, and allowing men and women to play side-by-side. We find, however, women often describe fantasy sports as a male/masculine space in which they are highly visible and have their ability to compete like men questioned, largely because of gendered assumptions regarding sports knowledge. Women’s attitudes and behaviors frequently reproduce traditional gender dynamics, although women also engage in behaviors and assert definitions of themselves that are potentially transformative—implicitly and explicitly pushing the boundaries of what females are expected to be and accomplish in sport. Often, however, they simultaneously reproduce and resist men’s dominance and women’s marginalization, exercising (1) “mediated agency” by using men to improve their fantasy sports experience and play or (2) “conflicted agency” by reinforcing or accepting gender stereotypes about women while using those stereotypes to their advantage or positioning themselves as atypical women to whom the stereotypes do not apply.
References
|
Blinde, Elaine M., Taub, Diane E. 1992. Women athletes as falsely accused deviants: Managing the lesbian stigma. Sociological Quarterly 33 (4): 521-34. Google Scholar | Crossref | ISI | |
|
Charmaz, Kathy . 2006. Constructing grounded theory: A practical guide through qualitative analysis. Thousand Oaks, CA: Sage. Google Scholar | |
|
Cooky, Cheryl, Dycus, Ranissa, Dworkin, Shari L. 2013. “What makes a woman a woman?” versus “our first lady of sport”: A comparative analysis of the United States and the South African media coverage of Caster Semenya. Journal of Sport & Social Issues 37 (1): 31-56. Google Scholar | SAGE Journals | ISI | |
|
Cooky, Cheryl, Messner, Michael A., Musto, Michela. 2015. “It’s dude time!” A quarter century of excluding women’s sports in televised news and highlight shows. Communication & Sport 3 (3): 261-87. Google Scholar | SAGE Journals | ISI | |
|
Crawley, Sara L., Foley, Lara J., Shehan, Constance L. 2008. Gendering bodies. Lanham, MD: Rowman & Littlefield. Google Scholar | |
|
Davis, Nickolas W., Duncan, Margaret Carlisle. 2006. Sports knowledge is power: Reinforcing masculine privilege through fantasy sport league participation. Journal of Sport and Social Issues 30 (3): 244-64. Google Scholar | SAGE Journals | ISI | |
|
Esmonde, Katelyn, Cooky, Cheryl, Andrews, David L. 2015. “It’s supposed to be about the love of the game, not the love of Aaron Rodgers’ eyes”: Challenging the exclusions of women’s sports fans. Sociology of Sport Journal 32 (1): 22-48. Google Scholar | Crossref | ISI | |
|
FSTA (Fantasy Sports Trade Association) . 2013. Industry demographics at a glance. http://www.fsta.org/?page=Demographics (accessed July 14, 2014.). Google Scholar | |
|
Hartsock, Nancy C. M. 1987. The feminist standpoint: Developing the ground for a specifically feminist historical materialism. In Feminism and methodology, edited by Harding, Sandra . Bloomington: Indiana University Press. Google Scholar | |
|
Hays, Sharon . 1994. Structure and agency and the sticky problem of culture. Sociological Theory 12 (1): 57-72. Google Scholar | Crossref | |
|
Heywood, Leslie, Dworkin, Shari L. 2003. Built to win: The female athlete as cultural icon. Minneapolis: University of Minnesota Press. Google Scholar | |
|
Heywood, Leslie, Drake, Jennifer. 1997. Introduction. In Third wave agenda: Being feminist, doing feminism, edited by Heywood, Leslie, Drake, Jennifer. Minneapolis: University of Minnesota Press. Google Scholar | Crossref | |
|
Hofmann, Rich . 2012. Our fantasy connection. The Philadelphia Daily News, 26 October. Google Scholar | |
|
Jones, Katharine W. 2008. Female fandom: Identity, sexism, and men’s professional football in England. Sociology of Sport Journal 25 (4): 516-37. Google Scholar | Crossref | ISI | |
|
Klugman, Matthew . 2012. Gendered pleasures, power, limits, and suspicions: Exploring the subjectivities of female supporters of Australian rules football. Journal of Sport History 39 (3): 415-29. Google Scholar | |
|
Laurendeau, Jason, Sharara, Nancy. 2008. “Women could be every bit as good as men”: Reproductive and resistant agency in two “action” sports. Journal of Sport and Social Issues 32 (1): 24-47. Google Scholar | SAGE Journals | ISI | |
|
McDonagh, Eileen, Pappano, Laura. 2008. Playing with the boys: Why separate is not equal in sports. New York: Oxford University Press. Google Scholar | |
|
Messner, Michael A. 2009. It’s all for the kids: Gender, families, and youth sports. Berkeley: University of California Press. Google Scholar | Crossref | |
|
Olive, Rebecca, McCuaig, Lousie, Phillips, Murray G. 2013. Women’s recreational surfing: A patronising experience. Sport, Education and Society 20 (2): 258-76. Google Scholar | Crossref | ISI | |
|
Pfister, Gertrud, Lenneis, Verena, Mintert, Svenja. 2013. Female fans of men’s football—A case study in Denmark. Soccer & Society 14 (6): 850-71. Google Scholar | Crossref | |
|
Pope, Stacey . 2013. “The love of my life”: The meaning and importance of sport for female fans. Journal of Sport & Social Issues 37 (2): 176-95. Google Scholar | SAGE Journals | ISI | |
|
Pope, Stacey, Williams, John. 2011. Beyond irrationality and the ultras: Some notes on female English rugby union fans and the “feminised” sports crowd. Leisure Studies 30 (3): 293-308. Google Scholar | Crossref | ISI | |
|
Ramazanoglu, Caroline, Holland, Janet. 2002. Feminist methodology: Challenges and choices. Thousand Oaks, CA: Sage. Google Scholar | Crossref | |
|
Ruihley, Brody J., Billings, Andrew C. 2013. Infiltrating the boys’ club: Motivations for women’s fantasy sport participation. International Review for the Sociology of Sport 48 (4): 435-52. Google Scholar | SAGE Journals | ISI | |
|
Selmer, Nicole . 2004. Watching the boys play: Women as football fans. Kassel, Germany: Agon-Sportverlag. Google Scholar | |
|
Sülzle, Almut . 2007. Tits abroad: Female fan culture in men’s football. Bulletin Texte des ZtG 33:54-64. Google Scholar | |
|
Wachs, Faye Linda . 2005. The boundaries of difference: Negotiating gender in recreational sport. Sociological Inquiry 75 (4): 527-47. Google Scholar | Crossref | ISI |
