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Editorial Board
Editors-in-Chief
| Kelly Martin | Colorado State University, USA |
| Maura Scott | Florida State University, USA |
Vice President of Publications
| Ronald Paul Hill | Kogod School of Business, American University, USA |
Associate Editors
| Stacey Menzel Baker | Creighton University, USA |
| Dipayan Biswas | University of South Florida, USA |
| Lisa E. Bolton | Pennsylvania State University, USA |
| Sterling Bone | Utah State University, USA |
| Tonya Williams Bradford | University of California, Irvine, USA |
| Donnel Briley | University of Sydney, Australia |
| Melissa G. Bublitz | University of Wisconsin - Oshkosh, USA |
| Peter Darke | York University, Canada |
| Benét DeBerry-Spence | University of Illinois at Chicago, USA |
| Frank Germann | University of Notre Dame, USA |
| Yany Grégioire | HEC Montréal, Canada |
| Kelly Haws | Vanderbilt University, USA |
| Janet Hoek | Otago University, New Zealand |
| Jeremy Kees | Villanova University, USA |
| Daniel Korschun | Drexel University, USA |
| Leonard Lee | National University of Singapore, Singapore |
| Marlys Mason | Oklahoma State University, USA |
| Martin Mende | Florida State University, USA |
| David Mick | University of Virginia, USA |
| Shintaro Okazaki | King's College London, UK |
| Rebecca Walker Reczek | Ohio State University, USA |
| Hope Schau | University of Arizona, USA |
| Clifford Shultz | Loyola University Chicago, USA |
| Raji Srinivasan | University of Texas at Austin, USA |
| Beth Vallen | Villanova University, USA |
| Kristen L. Walker | California State University, Northridge, USA |
| Luk Warlop | BI Norweigian Business School, Norway |
| Klaus Wertenbroch | INSEAD, Singapore |
| Jerome D. Williams | Rutgers University, USA |
Editorial Review Board
| Natalie Adkins | Drake University, USA |
| Kathryn Aikin | U.S. Food and Drug Administration, USA |
| Lerzan Aksoy | Fordham University, USA |
| Laurel Anderson | Arizona State University, USA |
| Craig Andrews | Marquette University, USA |
| Rajesh Bagchi | Virginia Tech, USA |
| Yakov Bart | Northeastern University, USA |
| Aronte Bennett | Villanova University, USA |
| Chris Berry | Colorado State University, USA |
| Barbara Bickart | Boston University, USA |
| Lauren Block | Baruch College, USA |
| Chris Blocker | Colorado State University, USA |
| Ruth Bolton | Arizona State University, USA |
| Samuel Bonsu | Ghana Institute of Management and Public Administration, Ghana |
| Aaron Brough | Utah State University, USA |
| Jacob Brower | Queen's University, Canada |
| My (Myla) Bui | Loyola Marymount University, USA |
| Scot Burton | University of Arkansas, USA |
| Michael Capella | Villanova University, USA |
| Les Carlson | University of Nebraska-Lincoln, USA |
| Lan Chaplin | University of Illinois at Chicago, USA |
| Charlene Chen | Nanyang Technical University, Singapore |
| Larry Compeau | Clarkson University, USA |
| Paul Connell | Stony Brook University, USA |
| Bettina Cornwall | University of Oregon, USA |
| Robin Coulter | University of Connecticut, USA |
| Samantha Cross | Iowa State University, USA |
| Darren Dahl | University of British Columbia, Canada |
| Patrick De Pelsmacker | University of Antwerpen, Belgium |
| Benet DeBerry-Spence | University of Illinois at Chicago, USA |
| Debra Desrochers | University of Bath, UK |
| Timothy Dewhirst | University of Guelph, Canada |
| Utpal Dholakia | Rice University, USA |
| Meike Eilert | University of Kentucky, USA |
| Eric Eisenstein | Temple University, USA |
| Akon Ekpo | Loyola University Chicago, USA |
| Pam Scholder Ellen | Georgia State University, USA |
| Amber Epp | University of Wisconsin-Madison, USA |
| Jennifer Escalas | Vanderbilt University, USA |
| Adam Farmer | University of Alabama, USA |
| Daniel Fernandes | Catholic University of Portugal, Portugal |
| Stacey Finkelstein | Stony Brook University, USA |
| Ray Fisk | Texas State University, USA |
| Paula Fitzgerald | West Virginia University, USA |
| Alexa Fox | University of Akron, USA |
| Martin Fritze | University of Cologne, Germany |
| Aaron M. Garvey | University of Kentucky, USA |
| Roland Gau | University of Texas at El Paso, USA |
| Kelly Geyskens | Maastricht University, Netherlands |
| Mary Gilly | University of California, Irvine, USA |
| Andrea Godfrey | University of San Diego, USA |
| Dhruv Grewal | Babson College, USA |
| Sonya Grier | American University, USA |
| Merlyn Griffiths | University of North Carolina at Greensboro, USA |
| Gregory T. Gundlach | University of North Florida, USA |
| Manoj Hastak | American University, USA |
| Nicole Hess | Ludwig-Maximilians-Universität, Germany |
| Ron Hill | Villanova University, USA |
| Charles Hofacker | Florida State University, USA |
| Elizabeth Howlett | Washington State University, USA |
| Wayne D. Hoyer | University of Texas at Austin, USA |
| Easwar Iyer | University of Massachusetts, USA |
| Bernadette Kamleitner | WU Vienna University of Economics and Business, Australia |
| Carol Kaufman-Scarborough | Rutgers University, USA |
| Punam Keller | Tuck School of Business at Dartmouth College, USA |
| Ann-Marie Kennedy | University of Canterbury, New Zealand |
| Sunghoon Kim | Arizona State University, USA |
| Thomas C. Kinnear | University of Michigan, USA |
| Yuliya Komarova | Fordham University, USA |
| Steve Kopp | University of Arkansas, USA |
| Russ Laczniak | Iowa State University, USA |
| Bart Larivière | KU Leuven, Belgium |
| Richard Larrick | Duke University, USA |
| Monica LeBarge | Queen's University, Canada |
| Ju-Yeon Lee | Iowa State University, USA |
| Richard Lutz | University of Florida, USA |
| Adriana Madzharov | Stevens Institute of Technology, USA |
| Kelley Main | University of Manitoba, Canada |
| Naomi Mandel | Arizona State University, USA |
| Kenneth Manning | Colorado State University, USA |
| Ingrid Martin | California State University, Long Beach, USA |
| Pierre McDonagh | University of Bath, UK |
| Matthew Meng | Utah State University, USA |
| Elizabeth Miller | University of Massachusetts, USA |
| George R. Milne | University of Massachusetts, USA |
| Elizabeth Minton | University of Wyoming, USA |
| Ann Mirabito | Baylor University, USA |
| Christine Moorman | Duke University, USA |
| Maureen Morrin | Rutgers University, USA |
| Gergana Nenkov | Boston College, USA |
| Richard G. Netemeyer | University of Virginia, USA |
| Christopher Newman | University of Mississippi, USA |
| Patricia Norberg | Quinnipiac University, USA |
| Shintaro Okazaki | King's College London, UK |
| Julie Ozanne | University of Melbourne, Australia |
| Lucie Ozanne | University of Canterbury, New Zealand |
| Robert Palmatier | University of Washington, USA |
| Janis Pappalardo | U.S. Federal Trade Commission, USA |
| Cornelia Pechmann | University of California - Irvine, USA |
| John Peloza | University of Kentucky, USA |
| Laura Peracchio | University of Wisconsin-Milwaukee, USA |
| Vanessa Perry | George Washington University, USA |
| Joseph Phelps | University of Alabama, USA |
| Michael Jay Polonsky | Deakin University, Australia |
| Linda Price | University of Wyoming, USA |
| Andrea Prothero | University College Dublin, Ireland |
| Marie-Louise Radanielina-Hita | HEC Montréal, Canada |
| Randle Raggio | University of Richmond, USA |
| Justine Rapp | University of San Diego, USA |
| Aric Rindfleisch | University of Illinois at Urbana–Champaign, USA |
| Debra Ringold | Willamette University, USA |
| Herbert Rotfeld | Auburn University, USA |
| Julie Ruth | Rutgers University, USA |
| Linda Salisbury | Boston College, USA |
| Adriana Samper | Arizona State University, USA |
| Cinthia Satornino | University of Connecticut, USA |
| Debra L. Scammon | University of Utah, USA |
| Kathleen Seiders | Boston College, USA |
| Sankar Sen | Baruch College, USA |
| John Sherry | University of Notre Dame, USA |
| Jayati Sinha | Florida International University, USA |
| Gina Slejko | Colorado State University, USA |
| Ron Smith | University of Arkansas, USA |
| Francesca Sobande | Cardiff University, UK |
| Dave Sprott | Washington State University, USA |
| Srinivas Sridharan | Monash University, Australia |
| Laurel Steinfeld | Bentley University, USA |
| Lena Steinhoff | University of Rostock, Germany |
| Dave Stewart | Loyola Marymount University, USA |
| Lisa Szykman | College of William and Mary, USA |
| Andrea Tangari | Wayne State University, USA |
| Charles R. Taylor | Villanova University, USA |
| Meredith Thomas | Florida State University, USA |
| Remi Trudel | Boston University, USA |
| Nita Umashankar | San Diego State University, USA |
| Gautham Vadakkepatt | George Mason University, USA |
| Jenny van Doorn | University of Groningen, Netherlands |
| Koert van Ittersum | University of Groningen, Netherlands |
| Madhu Viswanathan | University of Illinois at Urbana–Champaign, USA |
| Jessica Vredenburg | Auckland University of Technology, New Zealand |
| Tiffany Barnett White | University of Illinois at Urbana-Champaign, USA |
| Josh Wiener | Oklahoma State University, USA |
| William Wilkie | University of Notre Dame, USA |
| Marie Yeh | Loyola University Maryland, USA |
| Kuangjie Zhang | Nanyang Technical University, Singapore |
| Shaoming Zou | University of Missouri - Columbia, USA |
AMA Editorial Staff
| Russ Klein | Chief Executive Officer |
| David Klein | Chief Content Officer |
| Matt Weingarden | Vice President, Communities and Journals |
| Marilyn Stone | Senior Managing Editor |
| Michelle Kritselis | Associate Managing Editor |
| T.J. Anderson | Production Editor |
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Editorial Board
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