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About this journal

The aim of the International Journal of Market Research (IJMR) is to be the leading and authoritative source of information about excellent practice and new thinking in market research worldwide. As such, the IJMR provides a forum for practitioners and others to share and discuss all aspects of research: applications, methodologies, new technologies, technology transfer from related areas, solutions, strategic and management issues.

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MRS Silver Medal 2018
The finalists for the best paper from Volume 59 of the International Journal of Market Research have been announced.

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IJMR Call for Papers:
Submission deadlines and further details of all current Call for Papers of IJMR can be found by clicking on the link below.
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Retiring Journal Editor Awarded MRS Gold Medal

Peter Mouncey has been given the award to recognise the 45 years he has spent supporting institutions that protect and promote the market and social research sector as well as his 15 years as IJMR Editor-in-Chief.

Dr Daniel Nunan, Reader in Marketing & Head of the Marketing Group at the University of Portsmouth, will assume the role of IJMR Editor while Professor Yuksel Ekinci, Professor of Marketing at the university, will become Associate Editor.

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    Articles most recently published online for this journal.

    Most read articles in this journal in the last 6 months.

    Most cited articles published in this journal in the last 3 years. These statistics are updated weekly using data sourced exclusively from CrossRef.

    Articles with the highest Altmetric score from the last 3 months, indicating influence and impact.

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    Call for Papers

    • Novel Approaches for Improving Data Quality from Self-Administered Questionnaires. Deadline: 20th September 2020.

    • Research for Development. Extended Deadline: 2nd May 2020.

     

     

     

     

     

    Editorial Team

    Editor in Chief

    • Daniel Nunan

      University of Portsmouth, UK

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    Authors will enjoy:

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    • High visibility for global exposure

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    More from this Journal

    Videos

    On the Myth of Reported Precision in Public Opinion Polls

    Dr Robert A Peterson shares his comments on his article of the same title. Read the article here

    On the Challenges of Accurately Measuring Public Opinion

    Sir John Curtice shares his comments on this Special Issue theme. Read John's foreword here

    Call for Papers

    Research for Development. Extended Submission Deadline: 2nd May 2020.

    Novel Approaches for Improving data Quality from Self-Administered Questionnaires Submission Deadline: 30th September 2020.
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